Vak: Report Company Assignment credits: 24
- Vakcode
- CIVB21WPR
- Naam
- Report Company Assignment
- Studiejaar
- 2024-2025
- ECTS credits
- 24
- Taal
- Engels
- Coördinator
- C. Mesegué Terradas
- Werkvormen
-
- Action learning
- Individueel
- Opdracht
- Practicum / Training
- Probleem gestuurd onderwijs
- Projectonderwijs
- Stage internationaal
- Stage, werk
- Toetsen
-
- Report Company Assignment - Overige toetsing
Leeruitkomsten
The Marketing Management programme is English taught. Please search for Marketing Management in the English ECTS Course Catalogue: https://catalogue.hanze.nl/en/.
Inhoud
During his/her placement the student works on an assignment given by the placement company, which consists of two parts:
- a basic market research on how to reach the SMART objective set in the start document. The research has a sound research conclusion;
- a basic marketing campaign, which is set up based on the conclusion from research carried out by the student earlier.
Opgenomen in opleiding(en)
School(s)
- Instituut voor Business, Marketing en Finance